One thing we’re always trying to do for our commercial customers here at Experience Audio Video is to improve their digital footprint in unexpected ways. Our culture of continuous improvement extends to the customer experience created by each of our clients. That’s why today’s blog post focuses on digital signage in retail spaces.
Whether you’re a retail-focused business or your retail space is limited to a gift shop or visitor’s center, digital signage takes your customer experience to a whole new level. Here are two ways to consider using digital signage in your retail spaces.
First, we want to help you improve your curb appeal with digital signage. Think of all those vintage movies with a crowd of people standing in front of the electronics store, taking in some news headline. There’s a reason that shows up so often in film: digital displays catch the eye and make a big visual impact.
Whatever your storefront looks like—even if it’s just a window or glass wall inside a larger establishment—you can enhance your current display efforts by adding digital signage. Use the signage to welcome people into your space, to highlight current promotions or to showcase desirable merchandise.
The most important thing is to commit: make the investment in digital signage right away. As far as how you use your digital display, the choice is up to you.
We also recommend implementing smaller digital signage inside your retail space. You can use these signs to highlight specific items. There’s also the occasional item that has real potential but that’s hard to understand at first. Try using a digital display to show off the features and real world uses of an item, helping customers to see the value for themselves.
About the Author
Experience Audio Video has been serving Orange County and Area since 1999 for residential and commercial audio and video installation services. 5 Star Yelp Ratings, Thousands of Referrals, there is not a better choice than Brian Chappell and the Experience Audio Video Team. One phone call and you will know right away the difference in working with Experience Audio Video vs. others in the area. Contact us now at 714-744-4455 or firstname.lastname@example.org for a Free Consultation.
One of our passions here at Experience Audio Video is to help our commercial customers enhance the customer experience in every way possible. We started discussing last week how digital signage can help to enhance the customer experience in retail spaces. This week we’re turning our attention to what digital signage can do in dining spaces specifically.
Unless you’re a restaurant, the focus of your business isn’t dining. Your dining spaces are adjacent to your core mission, but they aren’t a primary focus. And with anything that isn’t core, it’s easy for a dining space to start looking a little tired.
One quick and simple way to inject some modern appeal to your dining spaces is by replacing your menu signage with digital menu boards. A well-designed digital menu board adds a pop of color and life to a space that’s otherwise likely pretty industrial looking.
You also gain the ability to advertise specific products or specials in a much more professional way than you could before.
Another perk of adding digital menus is the ease with which you can update your menu and pricing information. Without digital menus, you may have to physically cross off or cover up discontinued items, and it’s usually not possible to show what you’ve run out of in a given day.
With digital menus, you can quickly and easily customize or update your menu using a computer or (in some cases) a mobile device.
By implementing digital menus, you’ll make a frustrating, complicated process simple.
Do you want to learn more about upgrading your dining spaces with digital signage? Contact Experience Audio Video today to find out how we best can outfit your space.
Have you ever been to a meeting where the presenter needed to play an audio or video file, and the results were less than stellar? Or have you been to a meeting where either the main speaker or someone attending via conference call could hardly be heard?
If so, you’re not alone. You’ve run into a problem that’s far too common in commercial spaces today. Too many conference rooms are not equipped with even a basic dedicated sound system, leading to poor presentations and ineffective outcomes.
Here’s the bottom line: your conference room needs a dedicated sound system. Here are a couple reasons why.
Sure, the projector in your conference room can technically output sound. But it’s lousy. All it has is a tiny onboard speaker that is somehow too quiet and yet distorted and fuzzy all at the same time.
The same thing goes for monitors and display screens. Some of them have some kind of audio capability for playing the audio that goes with a video presentation, but they just don’t sound good. Beyond that, they can’t help you with any other needs you may have.
Of course, playing videos with an audible audio track is only one way that you could need sound capability in a conference room. There are plenty others, such as amplifying a soft-spoken presenter, having greater control over volume of virtual attendees, and having an easier way to record audio in your meetings.
Whatever scenarios you encounter, a dedicated sound system in your conference room gives you the capability and flexibility to succeed with sound.
If you’re ready to pursue a dedicated sound system for the conference rooms in your workplace, give Experience Audio Video a call today to get started.